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    <title>DVL News</title>
    <link>http://www.dvl.com/news</link>
    <description>DVL Public Relations &amp; Advertising | Great people. Great work. Great results.</description>
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    <dc:creator>dvlinteractive@gmail.com</dc:creator>
    <dc:rights>Copyright 2011</dc:rights>
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      <title>DVL Public Relations &amp;amp; Advertising Announces New Hire</title>
      <link>http://www.dvl.com/news/dvl_public_relations_advertising_announces_new_hire/</link>
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      <description>NASHVILLE, Tenn. (Dec. 7, 2011) – DVL Public Relations &amp;amp; Advertising recently announced the addition of Josh Wilkerson as interactive art director.

Wilkerson joins DVL with experience in multiple media platforms, including interactive and print media. He previously worked as a graphic designer in the Belmont University Communications Department. Wilkerson will produce and develop websites for various clients. 
 
DVL was founded in 1980 in Nashville and has become one of the largest and best&#45;known public relations and advertising agencies in the Southeast. The company serves local, regional and national clients. DVL is also a founding member of the Public Relations Global Network (www.prgn.org). For more information, please visit www.dvl.com.</description>
      <dc:subject>News</dc:subject>
      <dc:date>13:42:32Z</dc:date>
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      <title>DVL Public Relations &amp;amp; Advertising Announces Dotson Promotion</title>
      <link>http://www.dvl.com/news/dvl_public_relations_advertising_announces_dotson_promotion/</link>
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      <description>NASHVILLE, Tenn. (August 30, 2011) – DVL Public Relations &amp;amp; Advertising recently announced the promotion of Becky Dotson to vice president.

Her promotion comes after successfully leading one of DVL’s largest accounts. She specializes in media relations, special events and product launches. 

After graduating from the University of Tennessee at Martin, Dotson spent 15 years working in television news, first as a producer at WTVF and then as executive producer at WSMV. She joined DVL in 2010, and is a member of several account teams ranging from retail to healthcare.</description>
      <dc:subject>News</dc:subject>
      <dc:date>21:24:06Z</dc:date>
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    <item>
      <title>DVL Announces New Hire and Promotion</title>
      <link>http://www.dvl.com/news/dvl_announces_new_hire_and_promotion/</link>
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      <description>NASHVILLE, Tenn. (August 3, 2011) – DVL Public Relations &amp;amp; Advertising recently announced the addition of Eva Atkins as media planner/buyer and the promotion of Mallory Phillips to advertising assistant account executive.

Prior to DVL, Atkins worked as a media planner for several Nashville&#45;area advertising agencies. She attended the University of Tennessee, and has marketing expertise in the dining, footwear, furniture, nonprofit and tourism industries. In her new role at DVL, Atkins will manage the purchase of print, online, radio and television advertising for all clients.

Phillips, a member of DVL’s advertising division, has been promoted from account service associate to assistant account executive. She joined the agency in 2010 following her graduation from Middle Tennessee State University and coordinates advertising and collateral projects for several account teams ranging from education to retail.</description>
      <dc:subject>News</dc:subject>
      <dc:date>14:00:13Z</dc:date>
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    <item>
      <title>DVL Announces New Hires Hunter Moss and Jasmine Wiley</title>
      <link>http://www.dvl.com/news/dvl_announces_new_hires_hunter_moss_and_jasmine_wiley/</link>
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      <description>NASHVILLE, Tenn. (June 16, 2011) – Dye, Van Mol &amp;amp; Lawrence (DVL), one of the Southeast’s leading public relations and advertising agencies, recently hired Hunter Moss and Jasmine Wiley as account service associates. 

Moss comes to DVL as an account service associate following his graduation from Lipscomb University. Prior to joining DVL, he interned at local marketing firms, as well as the Office of Communication and Marketing at Lipscomb University. Moss is currently working on accounts including Logan’s Roadhouse, AmSurg Corp. and EFT Source.

Wiley comes to DVL following her graduation from Belmont University. Prior to joining DVL, she interned at the Tennessee Literacy Coalition and Bridgestone Americas, Inc.&amp;nbsp; Wiley works on several accounts including Tractor Supply Company, the Complete College Tennessee Campaign and Metro Nashville Emergency Communications District (E&#45;911) Board.</description>
      <dc:subject>News</dc:subject>
      <dc:date>16:22:06Z</dc:date>
    </item>

    <item>
      <title>Dye, Van Mol, Lawrence Named 18th Largest in Nation for Food and Beverage PR</title>
      <link>http://www.dvl.com/news/dye_van_mol_lawrence_named_18th_largest_in_nation_for_food_and_beverage_pr/</link>
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      <description>NASHVILLE, Tenn. (June 13, 2011) − Dye, Van Mol and Lawrence (DVL) Public Relations and Advertising ranks as the 18th largest food and beverage public relations firm according to the annual O’Dwyer’s 2011 list of largest independent firms in the U.S. DVL is one of only three Southeast&#45;based public relations firms to make this distinguished O’Dwyer’s list.

DVL also ranked 63rd on O’Dwyer’s 2011 list of the country’s 151 largest independent public relations firms. The ranking is a result of DVL’s nearly 16 percent growth during the year, placing the firm as the second largest independent firm in Tennessee and one of the largest in the Southeast.

DVL partner and president Ronald Roberts is pleased with the firm’s placement on this year’s list. “When you work with DVL, you’re working with a partner that can help you with every aspect of your communications and marketing needs all under one roof,” says Roberts.</description>
      <dc:subject>News</dc:subject>
      <dc:date>14:00:01Z</dc:date>
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      <title>Dye, Van Mol &amp;amp; Lawrence Wins District Gold ADDY &amp;amp; Local Mosaic Awards</title>
      <link>http://www.dvl.com/news/dye_van_mol_amp_lawrence_wins_district_gold_addy_amp_local_mosaic_awards/</link>
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      <description>NASHVILLE, Tenn. (MAY 26, 2011)&#8212;Dye, Van Mol and Lawrence (DVL) took home a Mosaic Award at the recent Nashville Chapter of the American Advertising Federation (AFFN) luncheon on Thursday, May 19, and also was recognized with three AAF District 7 ADDY awards. 

DVL was presented with the prestigious Mosaic Award for its Multicultural Ad Campaign on behalf of Goodwill Industries of Middle Tennessee. “We appreciate the opportunity to work for Goodwill and tell the compelling stories of Goodwill clients,” said Jan Mattix, vice president and associate creative director. 

DVL’s What You Give Me campaign, also for Goodwill, earned the AAF District 7 Gold ADDY for the television spot, It’s a Good Day.

“The What You Give Me campaign was used to help donors better understand the role of donations in the lives of those ultimately finding work through Goodwill,&#8221; Mattix said. &#8220;The commercials communicated the very human and deserving concept of Goodwill. We are proud to support what Goodwill does in the community.”&amp;nbsp; 

All District 7 recipients will be recognized for their winning entries at the AAF District Spring Convention in Baton Rouge on April 15. All Gold ADDY winners have now been forwarded to the AAF National competition. In addition to the Goodwill recognition, DVL won District 7 Silver ADDY awards for the J. Alexander’s corporate website and Lipscomb University’s SALT (Service and Learning Together) campaign.</description>
      <dc:subject>News</dc:subject>
      <dc:date>19:38:55Z</dc:date>
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      <title>Dye, Van Mol &amp;amp; Lawrence Announces New Hires and Promotion</title>
      <link>http://www.dvl.com/news/dvl_announces_new_hires_and_promotion1/</link>
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      <description>NASHVILLE, Tenn. (May 16, 2011) – Dye, Van Mol &amp;amp; Lawrence (DVL), one of the Southeast’s leading public relations and advertising agencies, recently announced the additions of Erick Blackwood as broadcast media producer, Kelly Crase as lead web developer, and Melody Paxton as web developer/SEO expert.

Blackwood joins DVL with a strong background in video editing, photography and video production and oversees the production of broadcast media at DVL. At Rivals.com and StudioNow, he served various industries, including healthcare, advertising and sports. Blackwood joins DVL after working for several years with LVR Media in Nashville.

Crase is a seasoned website developer and programmer. After several years on the corporate training team at Dollar General Inc., she managed online content creation for PureSafety, a health and safety software solutions company. At DVL, Crase produces and develops websites for various clients.

Paxton comes to DVL with over 15 years of experience in optimizing websites. As a graphic designer and developer, she served as a front&#45;end web developer in charge of maintenance and new projects for the U.S. National Guard website. While at Dell Computer Corporation, she directed troubleshooting assistance for Homeland Security and NASA. At DVL, Paxton oversees all SEO projects and builds websites for various clients.</description>
      <dc:subject>News</dc:subject>
      <dc:date>19:41:59Z</dc:date>
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    <item>
      <title>Dye, Van Mol &amp;amp; Lawrence Announces New Worldwide Public Relations Affiliates</title>
      <link>http://www.dvl.com/news/dvl_announces_new_worldwide_public_relations_affiliates_in_france_switzerla/</link>
      <guid>http://www.dvl.com/news/dvl_announces_new_worldwide_public_relations_affiliates_in_france_switzerla/#When:19:31:09Z</guid>
      <description>DVL, the Nashville member of Public Relations Global Network, gains 3 new agency affiliates, bringing its global reach to 42 cities worldwide.

NASHVILLE, Tenn., April 28, 2011 – Nashville&#45;based DVL Public Relations &amp;amp; Advertising today announced the addition of new worldwide Public Relations Global Network (PRGN) agency affiliates in France, Switzerland and Brazil. Joining the ranks of PRGN are YESwecan Public Relations in Paris, France, Cabinet Privé de Conseils in Geneva, Switzerland, and LVBA Comunicação Public Relations in São Paulo, Brazil, expanding the network’s global reach and capabilities to two new countries, totalling 24 in all.

&#8220;We are pleased to add these colleagues in new markets,&#8221; said Ronald Roberts, DVL president and chief operating officer.&amp;nbsp; &#8220;They will add to our capabilities to handle client assignments in international markets—now totalling 42 cities where we have active affiliate firms.&#8221;

New PRGN member agencies are:

YESwecan
Paris, France
www.yeswecan&#45;pr.eu

Headed by Director Elizabeth Ebel, YESwecan is a public relations agency that offers a wide array of expertise including healthcare communications, large&#45;scale public causes and sustainable development.

YESwecan has shown proven success in creating brand visibility, strong media relationships, brand and product awareness and implementing media events.

&#8220;Being part of a network like PRGN means so much to our agency,” said Ebel. “It means we’ve joined a group of some of the most effective PR professionals from all over the world. As part of PRGN, we are now able to deliver worldwide campaigns to our clients, which is one of the most valuable services we can offer.&#8221;

For more than 20 years, the professionalism of the YESwecan team has provided clients such as Unisep, Human Rights Watch and the France Foundation with positive brand recognition and reputation in the media.



Cabinet Privé de Conseils (CPC)
Geneva, Switzerland
www.cpc&#45;pr.com

Cabinet Privé de Conseils (CPC), headed by founder and CEO Philippe Eberhard, is a global public relations and strategic communications firm, specializing in senior&#45;level consulting services and expertise in media relations, brand enhancement, corporate and crisis communications, public affairs and international communications.&amp;nbsp; Their clients touch a wide range of sectors including banking and finance, consumer products and services, government and non&#45;profit, hospitality and tourism, arts and culture.

Founded in 2002 in Geneva, CPC has a proven track record in helping private companies, non&#45;profit associations and international institutions achieve their communications objectives and discover solutions to complex problems. 

“Our agency is proud to represent PRGN in the diverse Swiss market,” said Eberhard. “Strategically located in the heart of Europe, our multilingual team helps extend the network’s reach on the continent while providing an opportunity for the hundreds of multinational corporations and NGOs headquartered here to access an array of top&#45;quality PR professionals around the world.” 

CPC has built its name upon a history of producing tangible results for clients, which include recognizable brands such as McDonald’s, Procter &amp;amp; Gamble, Eli Lilly, HSBC, easyJet, Nestle Waters, the Champagne region of France and many others.



LVBA Comunicação
São Paulo, Brazil
www.lvba.com.br

LVBA Comunicação, headed by Partners and Executive Directors, Flavio Valsani and Gisele Lorenzetti, is a public relations and corporate communications company that has provided a foundation of strategic vision and a focus on trademark protection to its clients for 35 years.

LVBA provides expertise in strategic planning, reputation and competitive analysis and provides each client with Institutional Performance Index® and proven results.

“For LVBA, joining PRGN is a great opportunity to exchange expertise and best practices in PR on a global basis and generate new business opportunities,” said Lorenzetti. “We believe our addition of 35 years of communications know&#45;how and business success in Brazil and Latin America will help make the network even stronger.”

LVBA’s client roster includes recognizable names such as: M&amp;amp;M’s, Nokia, Black&amp;amp;Decker, Colgate, Snickers, WBTV, Whiskas and TWIX.


About PRGN
More than 1,000 clients across six continents depend on the combined resources of the Public Relations Global Network (PRGN) to deliver targeted public relations campaigns in more than 80 markets around the world.&amp;nbsp; With revenues of more than $110 million (U.S.D.), PRGN is among the world’s top five public relations networks.&amp;nbsp; PRGN harnesses the resources of 42 independent public relations firms, 65 offices and more than 900 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally.&amp;nbsp; Visit PRGN online.</description>
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      <dc:date>19:31:09Z</dc:date>
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      <title>Dye, Van Mol &amp;amp; Lawrence Announces Promotions</title>
      <link>http://www.dvl.com/news/dvl_announces_promotions_graham_williamson/</link>
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      <description>NASHVILLE, Tenn. (March  18, 2011) – Dye, Van Mol &amp;amp; Lawrence (DVL), one of the Southeast’s leading public relations and advertising agencies, recently announced the promotions of Molly Williamson and Michael Graham to account executive and assistant account executive, respectively.

Williamson has been promoted from assistant account executive to account executive. At DVL, she is a member of several account teams, ranging from real estate to sports and specializes in media relations and event/project management. She joined the agency in 2008.

Graham has been promoted from account service associate to assistant account executive. He has been with the agency since 2009 and is responsible for writing press materials, developing media relations strategies and executing successful special events for DVL clients.</description>
      <dc:subject>News</dc:subject>
      <dc:date>13:49:17Z</dc:date>
    </item>

    <item>
      <title>Dye, Van Mol &amp;amp; Lawrence  Announces New Hires and Promotion</title>
      <link>http://www.dvl.com/news/dvl_announces_new_hires_and_promotion/</link>
      <guid>http://www.dvl.com/news/dvl_announces_new_hires_and_promotion/#When:18:00:44Z</guid>
      <description>NASHVILLE, Tenn. (March 25, 2011) – Dye, Van Mol &amp;amp; Lawrence (DVL), one of the Southeast’s leading public relations and advertising agencies, recently announced the additions of Betsy Edgeworth and Keith Johnson as controller and art director, respectively, and the promotion of Jill Meyer to account supervisor.&amp;nbsp; 

Edgeworth joins DVL with a strong background in accounting and financial management. Before coming to the agency, she served as manager of financial analysis for American Color Graphics and Edgeworth Consulting Group, LLP. She also served as Controller/CFO of a special effects firm in Santa Monica, Calif., where she earned a film credit on the 2005 Alcon Entertainment Film, “Racing Stripes.” At DVL, she oversees all financial areas of the agency. 

Johnson comes to DVL with extensive experience as a designer and art director, having spent the past several years working primarily with music&#45;related clientele, in both a freelance and full&#45;time capacity. Johnson worked most recently with prominent Nashville businesses Echo/Ticketmaster and CMT. 

Meyer’s expertise includes planning and implementing media relations campaigns at the local, regional and national levels. Before coming to DVL, she served as Tennessee communications director for the American Cancer Society and as public affairs manager for Bridgestone Americas. She has been with the agency since 2004 as a media relations specialist and currently works on accounts such as Jack Daniel’s and AmSurg.</description>
      <dc:subject>News</dc:subject>
      <dc:date>18:00:44Z</dc:date>
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