Case Studies
client: Captain D’s Seafood Kitchen
National Franchisee Convention: Setting the Stage Year After Year.
capabilities/industry: Meetings & Special Events | Food & Beverage
The Captain D’s National Franchisee Convention is held every two years, and DVL produces and directs the convention general sessions. DVL is responsible for assisting in the development of a meeting theme; creating a set for the stage and the general session ballroom; securing and overseeing audio/visual equipment and set up; coordination of all presentation slides; creation/production of meeting videos; selecting walk-in/walk-out music; and providing script/presentation assistance. DVL provides a team of four to produce the meeting and coordinate on-site logistics and rehearsals.
DVL works on a year-to-year contract with Captain D’s. The fact that the agency has produced the meeting since 1996 is testimony to the successful relationship that’s been established.
results: Each year feedback from franchisees to the client is very positive. Captain D’s officials say DVL is always on budget, maximizes funds and does an excellent job of working with audio-visual and hotel vendors. They are pleased with the creative elements provided by DVL and report that the meetings are always “smooth sailing.”
