Behind the Scenes

Thursday, February 12, 2009

Gaylord Hotels Music City Bowl

At the 2008 Gaylord Hotels Music City Bowl, the only thing more carefully orchestrated than the coaches’ game plans were DVL’s media relations and operations.

DVL works the Gaylord Hotels Music City Bowl
Photo provided by: Bobby Sagmiller, Fudge Creative

The excitement of a New Year’s Eve bowl game combined with the challenge of managing more than 200 credentialed media on the field and in the press box made for a busy day for DVL, but the 2008 game was another media success.  DVL’s planning and hard work throughout the Bowl week helped to continue the Bowl’s decade-long trend as Nashville’s holiday tradition.